Working at an office located in Yeoui-do, Seoul is a woman who paved the way for the nation`s order communicating and real-time medical database systems. She is Seo Hyun-jeong (42), CEO of eHealth Consulting (http://www.ehealth24.com), a mobile solution provider specializing in hospital digitalization.
It was 1985 when she entered the hospital digitalization arena after studying hospital management. Working for Samsung Cheil Hospital`s system planning and setup team, Seo grew absorbed in hospital digitalization.
"I had a chance to visit well-equipped hospitals in Japan and Taiwan where people spend little time paying bills and getting prescribed drugs, which quite differs from the exhausting process in our country. At that time, I realized the need to build a computerization system."
And her realization led to the introduction of an order communicating system (OCS) in Samsung Cheil Hospital in 1991, which marked the first system of the kind in the country.
In 1997, she moved into Canada after working as a head of the system team for almost 12 years. Learning the news on development of a mobile nursing system, however, she came back hurriedly.
Thinking she found what she had been looking for, she indulged herself in the government-sponsored project with one of her childhood friends Shin Dong-hoon, former CEO of Jtel. By the early 1999, just as she gave a birth to second child, she decided to found a company of her own.
"I must be the one who is fully aware of obstetric and gynecological system." Based on her knowledge, She embarked on a wireless service providing pregnant women with the results of tests, which met with favorable responses.
In addition, she also set up a `mobile chart` system at Ehwa Women`s University Hospital in Dongdaemun, which uses PDAs for real-time processing of medical information so that doctors do not have to walk around with charts.
A successful businesswoman as she already is, Seo has a blueprint for a second leap forward as the year 2002 begins. "eHealth will be reborn as a mobile solution provider with a new ambitious work, PDA middleware solution `Argo2000.` And the company will have a new name."
She knows so well that there will be challenges in the area she is jumping into. "I have this stubbornness to stick to my decision, no matter what others say. I believe that it is worth taking a risk and things will be all right."
"My goal is to make contributions to the society by running a sound business and providing quality products," she exhibited her resolution, while saying she has experienced little difficulties as being a female CEO.