LG Electronics made an announcement on the 23rd that it will release word’s first 86-inch digital signage called ‘Ultra Stretch’ with 58:9 aspect ratio.

This product has the widest aspect ratio out of current signages and can efficiently use spaces such as pillars, corners and others that were difficult to install signage. With width and length of 2,158 mm and 349mm respectively, it can be installed either horizontally or vertically. Up to 4 signages can be attached vertically or horizontally in total of 16 signages and it can be used for media pole, advertisements and others.

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<LG Electronics’ model is introducing a signage advertisement that is made by using 2 ‘Ultra Stretch’ and is located on top of the wall of a shoe store in Apgujung-dong. >

It can be viewed in a wide viewing angle of 178° due to LG Display’s IPS Panel and it has 4K resolution (UHD, 3840x2160). LG Electronics installed independent solution ‘SuperSign W’ that allows users to edit contents intuitively and rapidly. 30 sample styles are also built inside of SuperSign W.

“We are going to lead new industrial display market with signage that was never seen before.” said FD Kim Jae-hoon of LG Electronics’ Korea B2B Marketing.

Staff Reporter Seo, Hyeongseok | hsseo@etnews.com